Privacy Notice

Last updated: 3 September 2026

Mighty Experiences Pte. Ltd. (“MJE”, but also referred to herein as “we”, “us” and “our”, unless the context otherwise requires) is the operator of the website that you are currently visiting and/or using (“Website”). MJE is part of the Mighty Jaxx group of companies (hereinafter collectively referred to as “the Mighty Jaxx Group”), which are all committed to delivering to you exceptional pop culture experiences and products.

In this Privacy Notice, you will find an explanation of the reasons why we collect your personal data, as well as how we use and disclose that personal data. Making sure that your personal data is secure is very important to us. We are committed to protecting and safeguarding your personal data.

A. INTRODUCTION

In this Privacy Notice, “personal data” means data, whether true or not, about an individual who can be identified: (a) from that data, or (b) from that data and other information to which we have or are likely to have access. This includes your name, postal address, email address, date of birth, telephone numbers, etc.

For purposes of this Privacy Notice, "you" and "your" means you as the user of the Website, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Notice.

When you access or use any of the Website, you consent to our collection, use, and disclosure of your personal data as notified to you in this Privacy Notice.

B. COLLECTION OF PERSONAL DATA

We collect your personal data through the Website in a variety of ways:

I. Customer queries

In order for a customer relations representative to respond to your questions or concerns, we may require certain personal information from you such as your name, email address, email address and/or telephone number. We will thus collect any information contained in any correspondence between you and us. For example, if you contact us via the website, or report a problem to us by email, telephone, or post, we may keep a record of that correspondence. This information is used to answer your questions as completely and thoroughly as possible.

II. Your visit to the Website

We may also collect certain information about your visits to the Website and how you use them.

This may include your IP address, geographical location, device information, browser type, referral source, length of visit, operating system, number of page views, what you have viewed or searched for on the Website, and similar information.

This information may be collected by a third party website analytics service provider on our behalf and/or may be collected using cookies. For more information on cookies please refer to section III below.

III. Information that we collect automatically from your device

Cookies are small files that can be used to store information you have already provided.

Cookies cannot be used to "steal" information about you or your computer system. The

Website may use cookies to remember your preferences. For example, the Website may remember which page you viewed, or the items added to your cart, to make your next visit more convenient. Nevertheless, cookies can be disabled in your web browser's Internet Options.

The Website may also contain content and links to other sites that are operated by third parties that may also operate cookies. We do not control these third-party sites or cookies and this Privacy Notice does not apply to them. Please consult the terms and conditions and Privacy Notice of the relevant third-party site to find out how that third party site collects and uses your information and to establish whether and for what purpose they use cookies.

IV. Point of Sale

When you purchase a product from us, we require you to provide your name, billing address, email address, and telephone number so that we are able to facilitate your purchase.

You may also be required to create an account with Shopify Inc. (“Shopify”) for the purposes of facilitating your purchase.

Our store is built using services provided by Vercel Inc. which provide us with the online e-commerce platform that allows us to sell our products and services to you.

Your data is stored by us through Amazon Web Services, Inc.’s (“AWS”) data storage, databases, and the general AWS ecosystem. They store your data on a secure server behind a firewall.

We will protect your personal data in our possession and/or control by making reasonable security arrangements (including, where appropriate, physical, administrative, procedural and information & communications technology measures) to prevent unauthorised or accidental access, collection, use, disclosure, copying, modification, disposal or destruction of your personal data, or other similar risks. Such arrangements include requiring our personnel to adopt appropriate access controls to the personal data.

Notwithstanding the above, please note that we do not control these third-party sites

and/or platforms and this Privacy Notice does not apply to them. Please consult the terms and conditions and privacy policy or privacy notice of the relevant third party site to find out how that site and/or platform collects and uses your information.

VI. Payment

If your purchase is completed through a direct payment gateway, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our

store and its service providers.

C. PERSONAL DATA WE RECEIVE FROM THIRD PARTIES

We may receive, process, use, and/or disclose personal data about you from third parties that we work with for the purposes of providing our goods or services to you, such as Shopify. We may also engage third parties to operate the Website on our behalf; meaning that these third parties may also collect personal data on our behalf. Unless otherwise agreed with such third parties, we will collect, process, use and disclose such personal data received from third parties in the same manner and for such purposes as stated in this Privacy Notice.

D. USE AND DISCLOSURE OF PERSONAL DATA

By providing your personal data to us, you agree that we may collect, use and/or disclose your personal data for any or all of the following purposes:

a. to allow us to perform our obligations to you, including but not limited to delivering your order, providing you with our services, responding to, handling, and processing queries, requests, applications, complaints, and feedback from you;

b. (if you have opted in to receive marketing updates) updating you periodically about product launches, events, and promotions and discounts that we are of the view would be relevant to you or in line with your interests, including those of other members of the Mighty Jaxx Group;

c. perform data analytics and update our profiling of customer preferences so that we may be able to serve you better such as providing customised recommendations to you based on your preferences and shopping history;

d. complying with any applicable laws, regulations, codes of practice, guidelines, or rules, or to assist in law enforcement and investigations conducted by any governmental and/or regulatory authority;

e. transmitting to any unaffiliated third parties, including our third party service providers and agents, for any the aforementioned purposes;

f. transmitting to any grant funding entity, so as to comply with the terms and conditions of any grants imposed on us, where such grants are used totally or partially to allow us to perform our obligations to you;

g. any other purposes for which you have provided your personal data that were notified to you at the time of collection of your personal data.

Further, you agree that we can share your personal data with:

a. any other third party that works with us to maintain or operate the Website, or deliver our goods and/or services to you;

b. any prospective seller or buyer of our business or assets, in the event that we decide to sell or buy any business or assets; and/or

c. any other third parties where necessary to enable us to enforce our legal rights, or to

protect the rights, property or safety of our employees or where such disclosure may be

permitted or required by law.

E. MANAGING YOUR PERSONAL DATA / YOUR RIGHTS

If you do not want us to continue sending any marketing materials to you, you can decide to opt-out of these types of marketing material at any time by clicking the ‘unsubscribe’ link at the bottom of any email we send to you. The consent that you provide for the collection, use and disclosure of your personal data will remain valid until such time it is being withdrawn by you in writing.

You may withdraw consent and request us to stop using and/or disclosing your personal data for any or all of the purposes listed above by submitting your request via email to our Data Protection Officer at the contact details provided below. Please note that depending on the nature and scope of your request, this may adversely affect our ability to continue to serve you.

By providing your personal data to us, you assure us that you have taken steps to ensure that the data provided to us is accurate. You may, at any time, log in to your account to amend / correct any of your personal data. If you would like us to update, erase or delete your personal data, remove your name from our mailing list, or if you have any questions about our Privacy Notice or your personal information we have on record, do reach out to us via email to our Data Protection Officer at the contact details provided below.

F. CONTACTING US

You may contact our Data Protection Officer at support@mightyexperiences.com.

G. CHANGES

We may amend this Privacy Notice without any prior notice to you. We advise you to review this Privacy Notice periodically to be updated of any changes. By your continued use of any of the Website, you consent to this Privacy Notice and any changes that may be made from time to time.

H. GOVERNING LAW

You agree that the terms of this Privacy Notice shall be governed by and construed in accordance with Singapore law, and you agree to submit to the exclusive jurisdiction of the Singapore courts in the event of any dispute arising out of or relating to this Privacy Notice.